Southern
Graphics Magazine
Florida based NexPub, Inc., formerly known as PrintOnTheNet (POTN), is currently reinventing itself after legal issues plagued the fledgling company earlier this year. Due to undisclosed corporate liabilities, an $8 million guarantee of third party obligations caused POTN’s founders, Ben and Sam Rogatinsky to resign their executive positions. The brothers, who stayed on at POTN in non-executive positions, have since sold or pledged as loan collateral the balance of their corporate stock.
In
an effort to salvage the original vision, Neal Polan was approached The by
Company's investment banker to become involved. Mr. Polan, who does not have a
printing background, was approached due to his abilities to create and
implement new business strategies. Intrigued by the potential of POTN, the
"gunslinger" agreed to come on board as CEO in June 2000. Not only
did Polan accept the position, but also invested a significant amount of
private funds in the dot-com.
According
to Mr. Polan, one of the first points of order was to obtain a solid management
team. “We put together a real Board of Directors with a lot to contribute”. And
contribute they did. The directors, many of whom were CEOs themselves, have invested
their expertise as well as sums up to $1 million.
CorporatePrintCenter
2.0 Released
CorporatePrintCenter
2.0, a proprietary suite of Internet-delivered, corporate-focused services and
technologies, was released on December 14. The software is the newest online
component of NexPub's total "screen-to-print'' solution by which the
company produces and delivers printing to its corporate clients.
Using
a customized web interface, clients can build their own templates, digital
libraries, and utilize Robust Custom Publishing Tools to upload PowerPoint,
Word, Excel or other documents for easy viewing and publishing. WYSIWYG update
tools allow formatting and reordering of existing documents.
From
the administrative end, each client can access the secure system through their
corporate ID to control inventory, monitor usage, receive competitive pricing,
and control intellectual property.
"We
believe the next generation of online printing solutions are better suited to
handle the depth of design and functionality needed to support the growing
demands of sophisticated corporate clients. The launch of CorporatePrintCenter
2.0 is a major step in NexPub's evolution and the evolution of the industry as
well,'' said Neal Polan. "With CorporatePrintCenter 2.0 we are now able to
go to market with a complete solution that incorporates intuitive publishing
and advanced administrative features with an out-sourced management and network
of production facilities that delivers superior quality printing and
publishing.''
The
Heart of NexPub
NexPub's
integrated print management and production capabilities provide
the
ideal solution for businesses that want to turn a cost center into a
profit
center. The Company has been working with a broad range of clients to develop
its
initial
CorporatePrintCenters, and expects to be able to announce new
clients
in the near future. The Company has initially focused on a
series
of vertical industries, working with management to provide direct
access
to printing solutions developed specifically for each industry.
To
date, these industries include:
Utilizing
these industry specific CPCs, administrators are able to
identify
and catalog current logos, trademarks and other digital
material.
With the ability to operate from any remote site,
administrators
can manage accounts and multiple locations. Pre-formatted
corporate
templates allow the home office to maintain continuity while
still
allowing the user to create, in part, a unique document.
Stated
in an interview with Business Wire, Polan states, "As digital
printing
technology evolves, the need for businesses to effectively
manage
their identity assets and communications becomes increasingly
paramount,"
continued Polan. "A completely new generation of tools will
be
required to help businesses effectively utilize these new
technologies
to optimize the control and impact of their identity and
communication
in this new world. We believe that NexPub has developed
the
technology to provide its clients with the tools to meet this
growing
need."
With
their focus on further developing document publishing, NexPub will
save
clients time and money. Plans include the release of a
collaborative
editing tool in the first quarter 2001. This tool will
effectively
allow clients in remote locations to edit and view documents
before
publishing onsite. Variable and customized data marketing tools
are
also in the works.
Pending
the name change on December 19th, the Company will immediately
begin
marketing itself as NexPub, and expects to complete the transition
by
the first quarter of 2001. As part of its new identity program,
management
will also be changing the ticker symbol for the Company.
States
Polan, "NexPub is our face to the world and that's what we will
be
promoting."
On
the web:www.nexpub.com